The majority of brands are spending thousands to keep their brand visible on the internet, however, there is a silent secret to this exposure, and that is when your brand is not indexable, then nobody will remember it. Advertisements may get you noticed today, but indexing is what makes you visible tomorrow. It will not be enough to appear once, but to remain on the radar of Google. That is what it means and how can you get there without paying Google every time someone searc

There’s a certain rhythm brands fall into.  Post on Tuesday. Reel on Friday. Carousels when engagement dips. Someone in the office says, “At least we’re active.” Everyone nods, vaguely comforted by the illusion of movement. But not all movement is ballet. And just posting consistently is more like a Sapera move in Barati dance. Most medium-tier brands age without direction or form. Just like the overenthusiastic everyone's favorite uncle in Barats who fancy themselves dancers

Imagine the following: your brand has an Instagram feed with a beautiful grid, you have a little website with a button to shop, and you...

Gen Z doesn't stop for ads. They stop for memes. When they think your brand is phony or is over-polished, they pass on. When it seems...

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So, you are doing everything right. You have correctly filled up inventory, your product is great, you are working real hard. But you still aren't seeing growth at a pace many others might be,at the pace you deserve. Here is the thing: The current reality of running a small or medium-sized business is that your digital presence is either driving customers to you,or away from you! We are going to unearth the 7 silent digital mistakes that kill growth and, more importa