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Lumba Rakhi Trend: A Marketing Case study | Why Brands Are Doubling Down on Lumba Rakhi After Rakhi Day
The streamers are down, the sweets are gone, and your inbox is (finally) free from “LAST CHANCE FESTIVE SALE” emails. But here’s the thing,your customers are still there, quietly scrolling, still primed to engage. Post-festival is a marketer’s under-used goldmine. Why? Because your audience has already interacted with your brand once: now’s the time to make it stick. With the right strategy, you can turn that festive “one-time buyer” energy into repeat business, loyal foll
Tanya Sharma
Aug 93 min read
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